Use case

AI UGC Video Ads for Footwear Brands

Sneakers, boots, heels, and runners all live or die on the feed, and the only way to find a winning ad is to test dozens of openings. Sepia turns one product photo and a short brief into a batch of 9:16 UGC video ads, each starting on a different hook, with AI footage, AI voice, captions, and music. Skip the studio, the model casting, and the editor, and put more shoe creative live this week.

Real examples

DCL SkincareDCL Skincare Peptide Plus Cream
Christophe DuchampChristophe Duchamp Stratos Meteorite Chronograph
La Roche-PosayLa Roche-Posay Pure Vitamin C10
Issey MiyakeL'Eau d'Issey Pour Homme
MyoScoreMyoScore: Analyze your body
Viking RevolutionViking Revolution Sandalwood Shaving Cream
Optimum NutritionOptimum Nutrition Micronized Creatine Powder
EA FITEA FIT Pure Whey Protein

Test Hooks Before Drop Day

A footwear launch has one weekend to land. Generate ten hook variations for the same colorway and pre-test which opener stops the scroll before you spend on the drop.

One SKU, Many Use Cases

The same trainer sells to gym-goers, commuters, and weekend walkers. Spin up separate UGC angles for comfort, style, and durability without booking three different creators.

No Sample Shipping

Stop mailing pairs to creators and waiting two weeks for raw footage. Upload one product shot and get ad-ready video so you can react to a sell-out or restock the same day.

Frequently asked questions

Will the shoe look accurate in the AI video?

Sepia builds the footage around the exact product photo you upload, so the silhouette, colorway, and branding stay consistent. You review every variant before it goes live, and you can re-roll any clip that misses a detail like a logo or sole.

Can I show the shoe on-foot and in motion?

Yes. The angles cover lifestyle moments like lacing up, walking, and close-up product beauty shots, which is exactly the footwear creative that performs in paid social. You can brief the scene so the right use case, running, streetwear, or office, comes through.

How fast can I get a full batch of ads?

Most footwear batches are ready the same session, not in two weeks. Because it is pay-as-you-go credits with no subscription, you can produce a fresh set of hooks for every new colorway or seasonal drop and only pay for what you make.

AI UGC Video Ads for Footwear Brands